[Mobile] Exclude user pages from HCB mobile deeplinking (#10971)

## Summary of the problem
HCB mobile currently deep links user pages (/my/settings, /my/inbox)
which do not have full feature parity.


## Describe your changes
Excludes `/my/*`

Author: YodaLightsabr

public/.well-known/apple-app-site-association

@@ -34,6 +34,10 @@
             "/": "/admin/*",
             "exclude": true
           },
+          {
+            "/": "/my/*",
+            "exclude": true
+          },
           {
             "/": "/?*",
             "comment": "Organization homepages"